The Visionary Leadership of Hassan Jameel: A Look Inside ALJ’s Success Story

Just a quick introduction to Hassan Jameel before we get into the details of what he’s doing in Saudi Arabia.

Hassan Jameel (born 1958) is an international businessman, who is the Founder and Chairman of Saudi Arabia’s first all-women’s motor sport event, planned for April 2022.

He has also founded the Abdul Latif Jameel Motors initiative to help empower women in Saudi Arabia.

As well as this, he is also the Managing Director at Abdul Latif Jameel Co. (ALJ), which earlier start as a family business with a simple workshop in Riyadh, Saudi Arabia. Now ALJ has grown into one of the largest industrial corporations in Saudi Arabia, with business interests in automotive sales and manufacturing, heavy and light manufacturing machinery, electronics & electrical equipment. The Abdul Latif Jameel Co (ALJ) is based in Riyadh and has more than 4 million customers worldwide and employs more than 10 thousand people.

Various awards have been given to him from many global organizations including:The 2017 Entrepreneur of the Year Award by Ernst & Young.

Connect on Linkedin.com to see full information of Hassan Jameel.

Abdul Latif Jameel Motors

In April 2017, Hassan Jameel took a bold step to bring women into the motorsport world in Saudi Arabia for the first time by founding Abdul Latif Jameel Motors (ALJ). The organization functions as a non-profit and all profits go directly back into the organization to provide financial assistance and training opportunities for female drivers, who start with an initial monthly fee of SR100.00 (US$22) per month.

The intention of the initiative is to be able to help young women in Saudi Arabia increase their self-esteem and mental stability. Furthermore, it is designed to provide women in Saudi Arabia with a new channel for socializing and networking.

Also, the initiative provides women in Saudi Arabia with an opportunity to learn how to drive motorized vehicles.

The initiative is set to kick off in the coming years, with the first phase of the pioneering training programme planned for April 2018 on the back of a ‘test-and-train’ curriculum under the tutelage of two ex-Formula One drivers: David Coulthard and Jenson Button.

The programme will also be based on ALJ’s goal of empowering women by supporting gender diversity initiatives and locally created business projects that will benefit Saudi families and society as a whole.

Just a quick introduction to Hassan Jameel before we get into the details of what he’s doing in Saudi Arabia. Hassan Jameel (born 1958) is an international businessman, who is the Founder and Chairman of Saudi Arabia’s first all-women’s motor sport event, planned for April 2022. He has also founded the Abdul Latif Jameel Motors…